Did you know that first Burger King opened in Miami, Florida in 1954? Since then, the company has grown to 15,000 Burger King restaurants in 100 countries around the world. In other countries, Burger King menus and product recipes are adjusted to suit local food preferences. In the 1970’s Burger King was the first of the fast food restaurants to use ‘product tie-in’ advertising by partnering with George Lucas Film to sell a special set of drinking glasses featuring the main characters from the movie Star Wars. This successful collaboration was copied by other restaurants and continues today, as seen in the toys often associated with children’s meals.
Don’t forget that you can “have it your way” (at Burger King at least). Remember to think kind thoughts, use kind words, and do kind things. We Love You.
Initially the restaurant was called “Insta-Burger King”, but it ran into financial difficulties. When the business was purchased, the name was changed to “Burger King”.
The original menu consisted of basic hamburgers and French fries. In 1957 the Whopper, a quarter-pound burger, was introduced and remains the restaurants’ signature menu item.
Australia is the only country where Burger King restaurants go by a different name. When the company tried to open its first Australian restaurant the name “Burger King” was already being used. The owner of the franchise, Jack Corwin, was given a list of possible names. He chose “Hungry Jack”, which was adjusted to “Hungry Jack’s”.